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Uncover your Brand Personality
Why I’m sticking with my financial planner…
And why we choose personality over product
My financial planner’s name is Jess (Hi Jess).Jess […]
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Confessions of a Small Business Start Up
The mystery of getting noticed when time and money are at a squeeze
A year ago today I was sitting in […] -
Does your brand need a refresh?
When was the last time you saw a lime green kitchen?
It’s been a few decades between lime sightings for me. […] -
What I learned about standing out from watching the Bachelor Australia (Warning: stilettos ahead)
With every stiletto-clad shoe that stepped out on to the driveway on Wednesday’s launch episode of The Bachelor on Channel […]
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Do you have this reaction to social?
“That’s your solution? Have a cookie?’ Astrid asked. ‘No, my solution is to run down to the beach and hide […]
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Turn Your Ideas into Action
Originally posted on Ruby Connection, Westpac Women’s Markets Network
I’d always dreamed of speaking and business. Working for more than a […]
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Get known as the expert in your industry
Everyone’s an expert these days…
Doesn’t it annoy you? You’ve been scrolling through your LinkedIn or Twitter feed and you can […] -
Why the Remarkable Brand Endures
Some brands have it, while others fail. Case Study: Blown Lux, Sydney’s remarkable Blow Dry Experience
There’s only one thing better then […] -
Standing Out on Social Media: Lessons from the Face of Fitness
Have you heard of Kayla Itsines?
Oh she’s just a 25-year old girl from Adelaide.You know a girl who’s raking in […]
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The Go-To Expert on Social, is that you?
You can use social media like a boss, to become the well-known expert in your field.
How? It’s all about positioning.
“Positioning is […]